Instagram Expert Sue B. Zimmerman shares her evolution from at home mom with three small children and a keen business sense to building brand name recognition she has today. With daughters in college now Sue explains how she clicked with Instagram and how she instantly knew it could compliment her retail business, reach her customers, and leverage her young employee's love of social media and sharing -- the catalyst for her current business helping others use social media strategically to build theirs.

Big thanks to Audacious Mama Sue B. Zimmerman for spending time on the podcast!